One way to build brand awareness is to post about current events on your Facebook business page to increase your edgerank.

http://techcrunch.com/2012/02/06/facebook-super-bowl-stats/

Smore has a nice looking site to let you easily create splash pages for your mobile app. They’ll host the splash page for you, and it works on desktop, mobile, and Facebook.

http://www.smore.com/for-apps

http://visual.ly/anatomy-mobile-market